One of the most notable ideas expressed in the movie “The Price of Everything” that is also noticed in “Ways Of Seeing” is what happens to art and its value and message when it is reproduced. The movie in particular shows several peoples opinions on the reproduction of artworks that tie into what Berger was writing about in “Ways Of Seeing”. One aspect that is covered in each one is how after art is replicated it is now judged based on how rare it is as to being judged on its quality or message. Another affect of art replication is the “mystification” or treatment of art as “holy relics”, giving art an unexplainable and odd value that can differ from person to person but is held by a large enough group to continue the odd idolization.
On the matter of ethics the art world is varying. The use of reproductions has been used in a manner that has both promoted the original piece and been seen as lessening the value of the original but is a continued practice. The ethics of the high-end art industry are also thrown into question when, as explained in the movie, that certain artworks from certain people may sell for more because of what Serge Tiroche described as “financial interests of certain parties”. This apparent lack of ethics encourages the idea that art should not be too or better yet as associated with wealth as it is currently. The movie also discusses how people may purchase art because they have heard about how great, sought out for or expensive it is rather than seek art that they find appealing. This trend in ways has diminished art making it so commercial that it is considered shameful and unattainable.
When art is reproduced the original does indeed become something that is almost worshipped and idolized. Since the art is “mythicized” and taken from the common people it becomes unfair. The way high-end art is circulated creates a strange world that is only accessible to the rich and elite that is described by Berger as an “oligarchic, undemocratic culture.” This system heavily influenced my opinion on ethical accountability for art and how much money should be involved. If it were more open and uncontrolled by an invisible group then art would be less inaccessible and my opinion would be less harsh on the art community.